The rebranding initiative for Logan Magnolia Community School District is anchored by two key goals: establishing a clear, recognizable identity and ensuring consistency in how that identity is expressed across every platform and context. 

The district also sought to evolve its existing panther mascot into a more fierce, contemporary mark while preserving its traditional colors of dark purple and gold. The result is a visual system that feels both revitalized and true to LO-MA's long-standing spirit. These brand guidelines provide a unified framework for accurately representing the Logan Magnolia Community School District brand, supporting cohesive communication at every touchpoint. 

The rebrand also aligns with recent enhancements to the district's physical campus, building on existing momentum and strengthening LO-MA's presence throughout the community.