Walnut Creek Watershed Master Plan

West Des Moines, IA

Services provided on this project:

Sustainability Overview:

The Walnut Creek Management Authority (WMA) was created in 2014 as a response to concerns about high bacteria, nitrate, turbidity, flash flooding and stream bank erosion. The WMA received a $123,500 grant from the Iowa Department of Natural Resources to develop the watershed plan in late 2014. The Walnut Creek Watershed is one of the most quickly urbanizing watersheds in Iowa, encompassing nearly 53,000 acres in Dallas and Polk County. The effort to develop the Walnut Creek Watershed Management Plan addresses EPA’s nine elements for watershed planning and focuses on smart-growth principles. It reviews the character of the watershed; identifies key pollutants and their sources; details policies, practices and priorities to employ in urban and rural settings; outlines an outreach and connectivity plan; defines a monitoring plan to determine if implemented efforts are meeting desired goals; and plans for future amendments to the plan based on lessons learned through implementation of the plan.

Graphic Design Overview:

While needing an identity all its own - the brand of the Walnut Creek Watershed Master Plan was developed through a partnership with the Des Moines Area Metropolitan Planning Organization. Utilizing a creek of colors, similar in shape to Walnut Creek, the vibrancy of the brand makes this plan and its collateral stand out. Coupled with unique infographics that simplify complex content, the Walnut Creek Watershed Master Plan is appealing to both readers who want a quick snapshot of information and those that want to delve into the plan deeper.   

  • CLIENT: Walnut Creek WMA
  • COMPLETE: June 2016
  • SIZE:
    53,000 Acres
    • ASLA Central States - Merit Award in Planning & Analysis - 2019
    • ASLA Iowa Chapter - Honor Award in Planning & Analysis - 2018
    • 1000 Friends of Iowa - Best Development Award, Innovative Leadership - 2017
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    Parks & Recreation,